FlashPlay
New Package Sales
ticketingnew package
Progress is vital in any endeavor, and through advanced analytics the New Ticketing Plan Sales Play will help identify which fans are most likely to commit to your team for multiple game ticket plans. Regardless of whether they are a single game ticket, mini-plan, or season ticket holder, this play has all the micro-campaigns you need to get them to the next level!
Micro-Campaigns
- MVP Single Game Patrons. MVP Patrons are the most consistent, value driven, engaged fans in your fanbase. Our predictive model identifies the fans most likely to be upsold to new package plans based on their engagement history.
- Affluent Single Game Patrons. Affluent single game patrons have a high capacity to spend, if the value meets their needs. These leads are often less engaged, but more likely to spend big.
- Lapsed Single Game Patrons. This micro-campaign identifies single game buyers who were previously engaged, but their recent activity has declined.
- Warming Single Game Patrons. Warming leads are fans within your fanbase that have the least propensity to re-engage. This segment will provide the least return on your efforts.
- Fence Sitter Patrons. Fence sitters are the segment of fans who have limited engagement and minimum investment. This micro-campaign highlights the segment of fans searching for more value to boost their investment.
- New Single Game Patrons. New fans are the most recent, first time patrons for your organization.